Reemtsma Cigarettenfabriken GmbH, which is part of the international company Imperial Brands, has used Frepart’s services since 1999. Frepart has delivered over 10,000 motorized product racks placed on the German market by Reemtsma.
In 2012, Frepart was commissioned to develop a new generation of cash line racks with a higher level of burglary protection. Frepart has developed a stand with 100 percent visibility of the products even when the stand is closed. It is opened by the customer via a push button.
Product racks in the TD 5000 series began to be delivered to stores in Germany in mid-2015. They are located behind the checkout counters and are characterized by the fact that they are equipped with a motorized windscreen. They have a high degree of flexibility when it comes to interior design. The “dead” space behind the cash register itself can be used for storing products through ingenious solutions of the dispenser type where the products are gradually fed up for presentation and sale.
”With Frepart’s product racks, our tobacco products are presented in a professional way. Racks meet the needs that we as brand owners have as well as the requirements that the store sets. The new models TD 5000/6000 are a new generation of product racks that maintain a high technical level and high reliability and which also give customers a good overview of the range.
Dirk Blosat (Furniture- and DS-Manager Reemtsma)